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Virtutech Expands International Growth by Opening China Subsidiary

Virtutech®, Inc., the leader in virtualized systems development (VSD), today announced that it has established a subsidiary in China to support its expanding customers and partners. Based in Shanghai, Virtutech Ltd. will provide a direct channel to regional businesses and enhance support for existing Simics customers in the Asia Pacific market. Virtutech Ltd. is part of the company’s continuing global expansion strategy, and reflects its commitment to deliver the most advanced virtual platform and simulation-based solution to OEM and semiconductor companies who recognize that virtualization of development is the necessary breakthrough to overcome technical and business challenges.

“Virtutech Ltd. extends our commitment to supporting Simics users and partners throughout China,” said Greg Lund, vice president, Asia Pacific Region, Virtutech, Inc. “Our comprehensive approach to electronics systems design, and to driving the adoption of VSD will lower project risk and improve the quality of software products in the thriving Chinese market.”

Virtutech has been growing its business in China since 2007, when it partnered with several Chinese and American based companies and organizations, including, Freescale, Huawei, Power.org, RMI, Tensilica, Vision Microsystems and Wind River. Demand for Simics has been especially strong in China, where the rapid growth of the embedded software industry has created the need for a solution that fully leverages multi-core architectures, and runs complex simulations of semiconductor and OEM environments.

Customer and Partner Response

“Freescale recognizes the importance of its partnership with Virtutech. The Simics VSD platform provides an essential component for the success for our QorIQ and P4080 processor eco-system development,” said Raja Tabet, vice president software and enablement at Freescale. “We welcome Virtutech’s continued investment in China as a necessary step to further streamlining and promoting the migration to multi-core architectures.”

“Huawei has traditionally invested in technologies that enable it to rapidly bring high quality products to support the deployment of All-IP networks for operators worldwide by dramatically improving engineering productivity. We believe simulation is the key to advanced system development, and Simics is by far the leading solution,” said Mr. Zhou, vice president, Huawei Wireless Product Line. “We are committed to simulating the entire software architecture before hardware is available to further reduce product development time and Virtutech’s Simics will be the cornerstone of this initiative.”

“Power.org considers Virtutech a valuable partner, and one the industry’s foremost providers of technology that can speed development time and ensure systems are prepared to meet increasing demands for performance and scalability,” said Fawzi Behmann, director of marketing at Power.org. “Virtutech’s growth in China’s supports and promotes the region’s adoption of Power Architecture technology within the design community by providing a powerful tool to break down barriers in innovation.”

“Simics’ support of RMI Corporation’s advanced XLR® and XLS® MIPS64 multi-core and multi-threaded processor cores enables developers to create fast, virtual models of sophisticated RMI-based platforms that can connect with additional boards and complete racks of equipment across standard networks,” said Mark Litvack, director of business development, RMI. “This provides us with the ideal tool to further extend support for our Chinese customers as it is no longer necessary to wait until the hardware is available before defining, developing and deploying key OS, applications and systems software.”

“Tensilica has a long-established and rapidly growing presence in China, and we welcome our partner Virtutech's expanding reach within the region,” said Sam Wong, Tensilica’s director of Asia Pacific region. “This move will help offer to Chinese developers of multiprocessor SoCs a complete VSD platform incorporating models of Tensilica's customizable dataplane processors that can accelerate the design cycle and time-to-market.”

“Our customer base demands high-performance and efficient solutions to improve the production of complex and innovative software,” said David Zhang, President of Vision Microsystems Co., Ltd. “With Virtutech Simics, we offer our aerospace and defense, consumer, telecommunications, network equipment and automobile industry customers a tightly integrated environment to meet the breadth and scale for our customers embedded system development needs.”

“Virtutech’s Simics was a key technology in the development of VxWorks and Wind River Hypervisor. Pre-silicon development has reduced our development risk and cut cost and time in developing the software that powered our advanced multi-core-optimized embedded operating systems,” said Emeka Nwafor, director of product management, Wind River. “Our experience has been that applying VSD has improved the effectiveness of our development and testing activities and streamlined the development of these intricate run-times.”

About Simics

Simics is a high performance full-system simulator that enables engineers to develop, debug, test and run their entire software application stack on a virtual representation of their target hardware named virtual platform. The overall engineering development efforts are reduced through advanced capabilities normally not available with physical hardware: non-invasive debugging and tracing, saving and later resuming execution, full deterministic behavior, built-in networking capabilities, forward and reverse execution, ability to examine, control, and break on any internal device and to inject faults, and the ability to save system state and later replay it. Simics runs unmodified production-quality binaries and can be used with third party software development tools.

About Virtutech

Virtutech, Inc. is the leader in product development process improvement through virtualized systems development (VSD). Virtutech Simics® allows for a revolutionary change in the product development process at a full system level rather than a component level and is the only commercial solution that delivers the four most important criteria for successful deployment of hardware virtualization in the electronics equipment development process: speed, scalability, model availability, and control. Simics customers report reduced time to market, better project risk management, lower capital expenditure, product development cost and maintenance as well as increased quality and individual productivity. Virtutech serves the needs of the world’s leading OEMs in the high-performance computing, aerospace and defense, telecommunications, networking and semiconductor industries. Customers include Cisco, Ericsson, Freescale Semiconductor, GE Avionics, Honeywell, IBM, Lockheed Martin, Nortel, Northrop Grumman, MontaVista Software and Wind River. Virtutech is an active participant in organizations to drive adoption of VSD such as ARM Connected Community, Eclipse.org, IBM PartnerWorld, Multicore Association, Power.org, OSCI and Spirit Consortium. Virtutech is headquartered in San Jose, Calif. For more information, visit www.virtutech.com.

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