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Restaurants and Healthcare Facilities Cross the Last Mile in Supply Chain Analytics With DMA and PivotLink

Foodservice Operators and Distributors Drive New Business Insights and Reduce Food Distribution Costs With Integrated SaaS Solution

LAS VEGAS, NV -- (Marketwire) -- 02/23/10 -- TDWI World Conference -- PivotLink, the leading provider of business intelligence (BI) solutions delivered via Software as a Service (SaaS), and DMA, the leader in foodservice supply chain systems, today announced that organizations such as Qdoba Mexican Grill and Conco Food Service are successfully using the latest version of DMA On-Line Report Manager to optimize the foodservice supply chain lifecycle. Developed on PivotLink's market-leading SaaS BI platform, DMA's solution delivers real-time insights that improve supply chain performance and streamline the delivery of the freshest, highest quality ingredients.

PivotLink made the announcement at the TDWI World Conference in Las Vegas this week. For demos and details, visit PivotLink in TDWI's exhibit hall February 23 - 24 at Caesars Palace.

DMA's flagship e-Advantage solution provides deep visibility into over $2.5B in supply chain transactions processed by the system each year. The combination of DMA On-Line Report Manager and PivotLink's secure, collaborative reports and dashboards allows customers to analyze a rolling 25 months of invoice level transactions, order guide history, and the daily movement of inventory positions.

New enhancements make DMA On-Line Report Manager easier to use, with drag and drop functionality for quick report customization, user defined dashboards for spectacular data visualization, and user-created sub-folders for organizing custom reports.

The combined solution allows foodservice operators and distributors to:

--  Analyze spend to enhance compliance and negotiate lower cost of goods
--  Reduce non-value added costs by focusing limited resources to the areas
    of greatest opportunity
--  Perform exception reporting for comprehensive price verification
--  Build scorecards of performance metrics

"These latest enhancements are terrific and have made it simple for me to see the moving parts of my supply chain," said Tim Miller, director of supply chain with Qdoba Mexican Grill. "It is so easy for me to customize reports to my particular needs. I spend far less time chasing data and more time analyzing my business and making decisions."

Conco Food Service Shreveport has extended access to the application to several healthcare accounts. Lenny Raymond, branch president at Conco Food Service Shreveport, said, "It is vital for us to help our customers reduce costs particularly during these challenging economic times. Providing visibility to their usage data using DMA's high performance analytics application has been very successful."

For example, the director of nutritional services for a healthcare facility served by Conco has cut reporting from hours to minutes by using DMA's reporting system to determine brands they use the most and compare weekly purchases at different facilities. The system makes it easy to identify products that are over- and under-purchased and manage their tight food cost budget.

"DMA is a remarkable example of the innovation happening at the intersection of business intelligence, supply chain management and cloud computing," said Dyke Hensen, PivotLink. "It's a great success story on improving supply chain visibility and collaboration using PivotLink's business analytics solution and DMA On-Line Report Manager -- all delivered through a pay-as-you-go SaaS model across the supply chain."

"PivotLink makes it easy for us to stay focused on our core competency which is helping our customers optimize their supply chain," said Jim Szatkowski, vice president of technical and data services, DMA. "By utilizing their expertise in business analytics, we can leverage our understanding of customer needs to ensure the right content is available to manage the business."

PivotLink Products

PivotLink's on-demand reporting and analysis solution powers more than 2,000,000 ad hoc reports for over 15,000 business users each month, offering performance, flexibility and simplicity to power supply chain analytics and make decisions in less time at a dramatically lower cost than traditional on-premise BI systems.

Join the discussion about business analytics in the cloud by visiting PivotLink's blog at http://blog.pivotlink.com, and access free white papers, case studies, a live demo or trial at http://www.pivotlink.com. Follow PivotLink on Twitter @pivotlink.

About PivotLink Corporation

PivotLink is the leader in on-demand business intelligence, serving more than 15,000 users at companies such as: REI; Novell; Party City; Phoenix Technologies; DHL; CamelBak Products; Car Toys; Guardian Home Care Holdings, Inc; Rossignol; Shaklee; Taleo and Zones. Delivered as a Software as a Service (SaaS) model, PivotLink's award-winning solutions put affordable, secure and easy-to-use analytic tools into the hands of line of business users, freeing IT to focus on strategic business initiatives. PivotLink is a privately held company backed by Trident Capital, Emergence Capital Partners and StarVest Partners. Visit www.pivotlink.com.

About DMA

DMA is a national chain distribution marketing and services company owned and operated by leading regional foodservice distributors. Combined annual sales of the organization's 85 North American warehouses exceed $17 billion. For more information visit the company's web site at www.dmadelivers.com.

PivotLink is a trademark of PivotLink Corporation. Other product and company names may be the trademarks of their respective owners. This press release is for informational purposes only and no offer to buy or solicitation of an offer to sell any securities is made hereby. The forward-looking statements in this release are subject to unknown risks and uncertainties and do not constitute guarantees of future performance. Actual results, performance or achievements of the company may differ materially from results, performance or achievements of the company expressed or implied by such forward-looking statements.

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