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UBM Tech and UBM DeusM Launch The Transformed Datacenter for IT Decision Makers

Sponsored by Juniper Networks, The Transformed Datacenter will help IT executives and professionals derive greater business value from their technology infrastructure investments.

NEW YORK, Nov. 15, 2012 /PRNewswire/ -- UBM Tech and UBM DeusM announced the launch of The Transformed Datacenter today, an online community for IT executives and professionals looking to derive greater business value from IT infrastructure in the era of cloud computing, big-data, virtualization, and fail-safe networks.

The Transformed Datacenter will shed new light on these issues and suggest new tools, best-practices, workarounds, and more. The conversations will include everyone from CXOs and IT executives to IT professionals who work in and around the datacenter. And the site's ancillary social media pages on Facebook, Twitter, and LinkedIn will add both depth and breadth to those conversations. The Transformed Datacenter's blogs, whitepapers, live chats, and message board discussions will explore enterprise IT's most compelling issues with a focus on what's practical and what's possible.

The Transformed Datacenter will focus on topics like high-speed switching and routing, network management, server virtualization, security, and business continuity/disaster recovery, among other topics essential to streamline datacenter operations.

Longtime IT journalist Michael Steinhart was named editor in chief of the new online community.  He has been covering IT and business computing for 14 years, tracking the rising popularity of virtualization, unified fabric, high-performance computing, and cloud infrastructures.

"The Transformed Datacenter will provide a fresh filter through which to examine the multiple, overlapping infrastructure challenges that IT professionals must address," Steinhart said. "Community members, bloggers, and the smartest minds in IT can share best-practices, learn from their peers, and engage in genuine community discussions about where today's datacenter is heading."

The site is published by UBM Tech and UBM DeusM, in partnership with UBM TechWeb. Juniper Networks, the industry leader in network innovation, is the exclusive sponsor.

Go here to access The Transformed Datacenter:


Amy Averbook
UBM DeusM Marketing Director
(917) 743-2693 
[email protected]

About The Transformed Datacenter

Launched in November 2012, The Transformed Datacenter is an online community for IT executives and IT professionals whose jobs are to derive greater business value from IT infrastructure in the era of cloud computing, big-data, virtualization, and the need for fail-safe networks. The site includes high-quality content for – and by – industry professionals, as well as members-only live chats, forums and blogs, education and training, whitepapers, and more. 

About UBM DeusM

UBM DeusM ( is an integrated marketing services company owned by UBM plc, targeting the fastest growing segment of the online publishing industry: business social media. The company is led by Managing Director Stephen Saunders, Min's Marketer of the Year 2010. He and the other UBM DeusM principals have built and delivered more than two dozen successful sites and online communities over the last two years. UBM DeusM's service is based on a unique platform, called Community in a Box (CiaB), which employs a structured system of proven B2B Web publishing best-practices, combined with a breakthrough integrated multimedia publishing platform ("n-Server") to enable marketers to quickly and profitably set up specialized communities for their target customers.

About UBM Tech

UBM Tech ( is a global media business that provides information, events, training, data services, and marketing solutions for the technology industry.  Its media brands and information services inform and inspire decision makers across the entire technology market— engineers and design professionals, software and game developers, solutions providers and integrators, networking and communications executives, and business technology professionals.  UBM Tech's industry-leading media brands include EE Times, Interop, Black Hat, InformationWeek, Game Developer Conference, CRN, and DesignCon. The company's information products include research, education, training, and data services that accelerate decision making for technology buyers.  UBM Tech also offers a full range of marketing services based on its content and technology market expertise, including custom events, content marketing solutions, community development and demand generation programs. UBM Tech is a part of UBM (UBM.L), a global provider of media and information services with a market capitalization of more than $2.5 billion.

About UBM plc

UBM plc is a leading global business media company. We inform markets and bring the world's buyers and sellers together at events, online, and in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries are organized into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently. For more information, go to



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