Welcome!

Artificial Intelligence Authors: Pat Romanski, Yeshim Deniz, Liz McMillan, Zakia Bouachraoui, Elizabeth White

News Feed Item

One97 Acquires MobiVite, a Self-Service Mobile Marketing Platform

Will launch with it a Do-It-Yourself service to accelerate mobile-web adaptation by merchants

NEW DELHI, December 18, 2012 /PRNewswire/ --

One97 Communications Ltd., India's leading Mobile Internet Company, closed the deal to acquire the Delhi-based marketing platform MobiVite. The Software as a Service (SaaS) platform enables businesses and brand managers to create mobile websites and execute engaging mobile-web campaigns. The acquisition will enable One97 to offer complete mobile marketing services to brands and agencies.

     (Logo: http://photos.prnewswire.com/prnh/20121218/582985 )

India is world's one of the fastest growing mobile market. There will be more than 100 million mobile internet users added in the next two years. One97's Mobivite platform will allow brands to tap this large mobile Internet audience.

Vijay Shekhar Sharma, Founder and CEO of One97, says: "We want to be the dominating force of the mobile Internet ecosystem.  Bringing Mobivite to One97 allows us to accelerate our journey towards the purpose.  Brands and agencies will absolutely love this platform!"  

"We are very excited to become a part of the One97 team! We can now offer our innovative mobile internet marketing services to larger customer base," comments Sanjay Goel, Founder & CEO of MobiVite. "The next generation of mobile sites will be extremely sophisticated, focusing on opt-in marketing and driving sales among mobile users via its integrated business tools. At MobiVite it is not the future, it's now."

Sanjay Goel is an entrepreneur by heart and with MobiVite he starts a new journey. Google's "Let's Talk Mobile" program has even chosen MobiVite as a key vendor to enable businesses to market mobile websites.

About One97 Communications

One97 is India's leading Mobile Internet Company. Driven by great consumer experience One97 offers digital goods & services to mobile consumers under its Paytm brand. The company also offers Mobile Advertising and Mobile Payments for merchants. One97 is backed by marquee investors SAIF Partners, Intel Capital, SAP Ventures and Silicon Valley Bank and has offices in India, Middle East and Africa. More on http://www.One97.com

About MobiVite

MobiVite is a cloud based "do-it-yourself" mobile internet marketing platform for business owners, marketing managers and agencies to create and publish mobile optimized websites/landing pages with innovative engagement and monetization capabilities. More on http://www.mobivite.net

Media Contact:

Antje Pfahl
Manager Corporate Communications
One97 Communications Ltd.
B - 121, Sector 5, Noida 201301, India
Ph: +91-9560609657
Email: [email protected]

SOURCE One97 Communications Ltd

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

IoT & Smart Cities Stories
SYS-CON Events announced today that DatacenterDynamics has been named “Media Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY. DatacenterDynamics is a brand of DCD Group, a global B2B media and publishing company that develops products to help senior professionals in the world's most ICT dependent organizations make risk-based infrastructure and capacity decisions.
The standardization of container runtimes and images has sparked the creation of an almost overwhelming number of new open source projects that build on and otherwise work with these specifications. Of course, there's Kubernetes, which orchestrates and manages collections of containers. It was one of the first and best-known examples of projects that make containers truly useful for production use. However, more recently, the container ecosystem has truly exploded. A service mesh like Istio addr...
Nicolas Fierro is CEO of MIMIR Blockchain Solutions. He is a programmer, technologist, and operations dev who has worked with Ethereum and blockchain since 2014. His knowledge in blockchain dates to when he performed dev ops services to the Ethereum Foundation as one the privileged few developers to work with the original core team in Switzerland.
Cloud-enabled transformation has evolved from cost saving measure to business innovation strategy -- one that combines the cloud with cognitive capabilities to drive market disruption. Learn how you can achieve the insight and agility you need to gain a competitive advantage. Industry-acclaimed CTO and cloud expert, Shankar Kalyana presents. Only the most exceptional IBMers are appointed with the rare distinction of IBM Fellow, the highest technical honor in the company. Shankar has also receive...
Headquartered in Plainsboro, NJ, Synametrics Technologies has provided IT professionals and computer systems developers since 1997. Based on the success of their initial product offerings (WinSQL and DeltaCopy), the company continues to create and hone innovative products that help its customers get more from their computer applications, databases and infrastructure. To date, over one million users around the world have chosen Synametrics solutions to help power their accelerated business or per...
DXWorldEXPO LLC announced today that ICOHOLDER named "Media Sponsor" of Miami Blockchain Event by FinTechEXPO. ICOHOLDER gives detailed information and help the community to invest in the trusty projects. Miami Blockchain Event by FinTechEXPO has opened its Call for Papers. The two-day event will present 20 top Blockchain experts. All speaking inquiries which covers the following information can be submitted by email to [email protected] Miami Blockchain Event by FinTechEXPOalso offers sp...
Digital Transformation is much more than a buzzword. The radical shift to digital mechanisms for almost every process is evident across all industries and verticals. This is often especially true in financial services, where the legacy environment is many times unable to keep up with the rapidly shifting demands of the consumer. The constant pressure to provide complete, omnichannel delivery of customer-facing solutions to meet both regulatory and customer demands is putting enormous pressure on...
@DevOpsSummit at Cloud Expo, taking place November 12-13 in New York City, NY, is co-located with 22nd international CloudEXPO | first international DXWorldEXPO and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time t...
When talking IoT we often focus on the devices, the sensors, the hardware itself. The new smart appliances, the new smart or self-driving cars (which are amalgamations of many ‘things'). When we are looking at the world of IoT, we should take a step back, look at the big picture. What value are these devices providing. IoT is not about the devices, its about the data consumed and generated. The devices are tools, mechanisms, conduits. This paper discusses the considerations when dealing with the...
SYS-CON Events announced today that IoT Global Network has been named “Media Sponsor” of SYS-CON's @ThingsExpo, which will take place on June 6–8, 2017, at the Javits Center in New York City, NY. The IoT Global Network is a platform where you can connect with industry experts and network across the IoT community to build the successful IoT business of the future.