|By Kevin Benedict||
|December 19, 2012 07:00 AM EST||
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Research firm eMarketer says it now expects U.S. mobile advertising to nearly triple this year to more than $4 billion, largely driven by stronger ad sales for Facebook Inc., Google Inc., and Twitter. In September the firm predicted a more muted increase of 80 percent. Read Original Content
As the year draws to a close, data from ad analysis firm eMarketer show that by branching into mobile ads, the social network helped U.S. mobile ad spend jump from $1.45 billion to $4.06 billion in just 12 months, a 180 percent increase year-over-year. Read Original Content
Having spent much of last year promoting the growth of smartphones and tablets being used for inventory and payments, point-of-sale provider VeriFone has surprised many in the industry by announcing it is getting out of the mobile payments space. Read Original Content
ClickSoftware is an SAP mobility partner and the leading provider of automated workforce management and optimization solutions for every size of service business. This newsletter is sponsored in part by ClickSoftware.
eBay and its online payment service, PayPal have reported record numbers of mobile shoppers with December 9 transactions made via smartphones. This is up 133 percent over last year’s highest volume mobile shopping day of December 4. Both companies are projected to reach $10 billion in mobile sales this year. Read Original Content
The latest InMobi Insights Report for the U.S. shows Apple continues to lead the North American mobile ad impression market. iOS is claiming a 46 percent market share and Android now closely trails Apple with a 43.6 percent OS share. Read Original Content
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Next year looks to be a strong one for email marketing according to a StrongMail survey of more than a thousand marketers. The survey found marketers plan to deploy more budget to email, social and mobile next year. Read Original Content
Mobile advertising revenue in South Africa is forecast to grow at a compound annual growth rate of 20.5 percent between 2012 and 2017, from $101 million to $257 million, according a new report from Pyramid Research, a firm that tracks the global communications industry. Read Original Content
Passengers on London’s 8,500 buses and taxis will be able to buy tickets by swiping a credit, debit or charge card by an NFC reader. Read Original Content
PayPal Australia says 22 percent of Australians are expected to make $5.6 billion worth of purchases on their mobile phones this Christmas, compared to $155 million in 2010. Read Original Content
Target Corp. jumped 14 spots in the past week to No. 4 on the Keynote Mobile Commerce Performance Index. For the week ending December 9, its mobile commerce site home page loaded on average in 7.85 seconds and did so completely and successfully 99.89 percent of the time, finds mobile and web performance management firm Keynote Systems Inc. Read Original Content
16.29 percent of all traffic to Affiliate Window’s 10,000 sites stemmed from mobile devices in November, the U.K. affiliate network reports. That’s up from 13.25 percent in October. Read Original Content
Online retail transactions from mobile devices have increased more than 300 percent over the past year, with most mobile shoppers as well as criminals attempting fraudulent transactions now using Apple Inc. Read Original Content
A study performed by Unbound Commerce regarding the mobile commerce retail sales from Cyber Monday has shown increases of over 400 percent among more than 360 top retailers, and that the majority of the visits that were made to these sites were from new customers. Read Original Content
Recent Articles by Kevin Benedict
Mobile Strategies and Gartner's 2013 Top 10 Strategic Technology Trends
SMAC Tsunamis and Mobile Strategies
Enterprise Mobility, Disinterested Workers and Globalization
Information Operations: The Fifth Dimension of Warfare
The Role Big Data Plays with the Real-Time Enterprise, Mobile Strategies and Field Services
Smart Grids, ERP, Big Data and Mobility
Whitepapers of Note
The A to Z of Mobile Workforce Scheduling Optimization
Staying Awake with Workforce Management
Two Roads to Mobile Workforce Management: Choosing Between On-Premises and Cloud Delivery
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - comp...
Oct. 1, 2016 01:00 PM EDT Reads: 5,180
Just over a week ago I received a long and loud sustained applause for a presentation I delivered at this year’s Cloud Expo in Santa Clara. I was extremely pleased with the turnout and had some very good conversations with many of the attendees. Over the next few days I had many more meaningful conversations and was not only happy with the results but also learned a few new things. Here is everything I learned in those three days distilled into three short points.
Oct. 1, 2016 12:30 PM EDT Reads: 5,527
“We're a global managed hosting provider. Our core customer set is a U.S.-based customer that is looking to go global,” explained Adam Rogers, Managing Director at ANEXIA, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Oct. 1, 2016 12:30 PM EDT Reads: 3,262
Why do your mobile transformations need to happen today? Mobile is the strategy that enterprise transformation centers on to drive customer engagement. In his general session at @ThingsExpo, Roger Woods, Director, Mobile Product & Strategy – Adobe Marketing Cloud, covered key IoT and mobile trends that are forcing mobile transformation, key components of a solid mobile strategy and explored how brands are effectively driving mobile change throughout the enterprise.
Oct. 1, 2016 12:30 PM EDT Reads: 2,327
What are the new priorities for the connected business? First: businesses need to think differently about the types of connections they will need to make – these span well beyond the traditional app to app into more modern forms of integration including SaaS integrations, mobile integrations, APIs, device integration and Big Data integration. It’s important these are unified together vs. doing them all piecemeal. Second, these types of connections need to be simple to design, adapt and configure...
Oct. 1, 2016 12:30 PM EDT Reads: 604
Adobe is changing the world though digital experiences. Adobe helps customers develop and deliver high-impact experiences that differentiate brands, build loyalty, and drive revenue across every screen, including smartphones, computers, tablets and TVs. Adobe content solutions are used daily by millions of companies worldwide-from publishers and broadcasters, to enterprises, marketing agencies and household-name brands. Building on its established design leadership, Adobe enables customers not o...
Oct. 1, 2016 12:30 PM EDT Reads: 606
SYS-CON Events announced today the Enterprise IoT Bootcamp, being held November 1-2, 2016, in conjunction with 19th Cloud Expo | @ThingsExpo at the Santa Clara Convention Center in Santa Clara, CA. Combined with real-world scenarios and use cases, the Enterprise IoT Bootcamp is not just based on presentations but with hands-on demos and detailed walkthroughs. We will introduce you to a variety of real world use cases prototyped using Arduino, Raspberry Pi, BeagleBone, Spark, and Intel Edison. Y...
Oct. 1, 2016 12:30 PM EDT Reads: 3,094
Ask someone to architect an Internet of Things (IoT) solution and you are guaranteed to see a reference to the cloud. This would lead you to believe that IoT requires the cloud to exist. However, there are many IoT use cases where the cloud is not feasible or desirable. In his session at @ThingsExpo, Dave McCarthy, Director of Products at Bsquare Corporation, will discuss the strategies that exist to extend intelligence directly to IoT devices and sensors, freeing them from the constraints of ...
Oct. 1, 2016 11:45 AM EDT Reads: 2,802
SYS-CON Events announced today that Sheng Liang to Keynote at SYS-CON's 19th Cloud Expo, which will take place on November 1-3, 2016 at the Santa Clara Convention Center in Santa Clara, California.
Oct. 1, 2016 11:45 AM EDT Reads: 274
Technology vendors and analysts are eager to paint a rosy picture of how wonderful IoT is and why your deployment will be great with the use of their products and services. While it is easy to showcase successful IoT solutions, identifying IoT systems that missed the mark or failed can often provide more in the way of key lessons learned. In his session at @ThingsExpo, Peter Vanderminden, Principal Industry Analyst for IoT & Digital Supply Chain to Flatiron Strategies, will focus on how IoT de...
Oct. 1, 2016 11:30 AM EDT Reads: 1,328
Complete Internet of Things (IoT) embedded device security is not just about the device but involves the entire product’s identity, data and control integrity, and services traversing the cloud. A device can no longer be looked at as an island; it is a part of a system. In fact, given the cross-domain interactions enabled by IoT it could be a part of many systems. Also, depending on where the device is deployed, for example, in the office building versus a factory floor or oil field, security ha...
Oct. 1, 2016 11:15 AM EDT Reads: 881
24Notion is full-service global creative digital marketing, technology and lifestyle agency that combines strategic ideas with customized tactical execution. With a broad understand of the art of traditional marketing, new media, communications and social influence, 24Notion uniquely understands how to connect your brand strategy with the right consumer. 24Notion ranked #12 on Corporate Social Responsibility - Book of List.
Oct. 1, 2016 10:45 AM EDT Reads: 620
Fact is, enterprises have significant legacy voice infrastructure that’s costly to replace with pure IP solutions. How can we bring this analog infrastructure into our shiny new cloud applications? There are proven methods to bind both legacy voice applications and traditional PSTN audio into cloud-based applications and services at a carrier scale. Some of the most successful implementations leverage WebRTC, WebSockets, SIP and other open source technologies. In his session at @ThingsExpo, Da...
Oct. 1, 2016 10:30 AM EDT Reads: 1,728
Businesses are struggling to manage the information flow and interactions between all of these new devices and things jumping on their network, and the apps and IT systems they control. The data businesses gather is only helpful if they can do something with it. In his session at @ThingsExpo, Chris Witeck, Principal Technology Strategist at Citrix, will discuss how different the impact of IoT will be for large businesses, expanding how IoT will allow large organizations to make their legacy ap...
Oct. 1, 2016 10:30 AM EDT Reads: 717
What happens when the different parts of a vehicle become smarter than the vehicle itself? As we move toward the era of smart everything, hundreds of entities in a vehicle that communicate with each other, the vehicle and external systems create a need for identity orchestration so that all entities work as a conglomerate. Much like an orchestra without a conductor, without the ability to secure, control, and connect the link between a vehicle’s head unit, devices, and systems and to manage the ...
Oct. 1, 2016 10:00 AM EDT Reads: 525
What does it look like when you have access to cloud infrastructure and platform under the same roof? Let’s talk about the different layers of Technology as a Service: who cares, what runs where, and how does it all fit together. In his session at 18th Cloud Expo, Phil Jackson, Lead Technology Evangelist at SoftLayer, an IBM company, spoke about the picture being painted by IBM Cloud and how the tools being crafted can help fill the gaps in your IT infrastructure.
Oct. 1, 2016 10:00 AM EDT Reads: 3,209
For basic one-to-one voice or video calling solutions, WebRTC has proven to be a very powerful technology. Although WebRTC’s core functionality is to provide secure, real-time p2p media streaming, leveraging native platform features and server-side components brings up new communication capabilities for web and native mobile applications, allowing for advanced multi-user use cases such as video broadcasting, conferencing, and media recording.
Oct. 1, 2016 10:00 AM EDT Reads: 3,327
In this strange new world where more and more power is drawn from business technology, companies are effectively straddling two paths on the road to innovation and transformation into digital enterprises. The first path is the heritage trail – with “legacy” technology forming the background. Here, extant technologies are transformed by core IT teams to provide more API-driven approaches. Legacy systems can restrict companies that are transitioning into digital enterprises. To truly become a lea...
Oct. 1, 2016 09:45 AM EDT Reads: 843
In his session at @ThingsExpo, Kausik Sridharabalan, founder and CTO of Pulzze Systems, Inc., will focus on key challenges in building an Internet of Things solution infrastructure. He will shed light on efficient ways of defining interactions within IoT solutions, leading to cost and time reduction. He will also introduce ways to handle data and how one can develop IoT solutions that are lean, flexible and configurable, thus making IoT infrastructure agile and scalable.
Oct. 1, 2016 09:15 AM EDT Reads: 1,683
Cognitive Computing is becoming the foundation for a new generation of solutions that have the potential to transform business. Unlike traditional approaches to building solutions, a cognitive computing approach allows the data to help determine the way applications are designed. This contrasts with conventional software development that begins with defining logic based on the current way a business operates. In her session at 18th Cloud Expo, Judith S. Hurwitz, President and CEO of Hurwitz & ...
Oct. 1, 2016 08:30 AM EDT Reads: 3,432