Welcome!

SAP HANA Cloud Authors: Liz McMillan, Ed Featherston, Pat Romanski, William Schmarzo, Ian Khan

Blog Feed Post

2012 Was the Year WordPress Grew Up

WordPress CommunityAs I ponder this last year one thing stands out more than anything else. The year of 2012 will be know as the year WordPress grew up.

WordPress didn’t just become a big kid, it became a major player in the world of website design. This realization makes me incredibly exited to see what the year of 2013 will bring for the entire WordPress community.

If you’re not personally drinking the WordPress kool-aid already, you might be thinking I’m just pushing what I know and sell. Not true. There have been measurable changes within our community and with the way the world views WordPress and the community that supports it.

Ten Signs That 2012 Was the Year of WordPress

1. WordPress now rules 17% of the internet.

At PressNomics the WordPress folks dropped the data nugget of 17%.  They didn’t just mention it once, but a number of times. Why? Because 17% is impressive and it is a huge jump from the 11% of websites that WordPress ran in 2011. The fact that WordPress is used by 17% of the top websites (yes not just blogs) shows that is a powerful force. The numbers show substantial growth and it shows the software is capable of being so much more than a simple blog.

2. Big brands not only acknowledge WordPress, they are all starting to actively use WordPress.

Noteworthy brands and large corporations are now using WordPress for everything from blogs or full blown websites. From ESPN and SAP to CNN and Ford, organizations of every size are realizing that WordPress is powerful. We personally launched a WordPress website for Michigan State University and we know they have more planned in the future.

3. Matt Mullenweg was just named 30 Under 30 by Forbes magazine.

As the founding developer of WordPress, you might not be overly impressed. But when you realize Matt was just a pup at the time of WordPress’ creation, it makes the award and article exceptionally cool. Automattic’s sites reach over half a billion people every month, which make it one of the largest websites with the smallest team in the world. Yep, I thought that was pretty slick and obviously Forbes did too.

4. Premium plugins are growing by leaps and bounds.

When I first starting using WordPress the idea of paying for a plugin was unimaginable. Now my favorite plugins are almost all premium plugins. I think they are worth their weight in gold and I’d pay a lot more for the plugin than I did. I don’t just search for free plugins, I now search for both free and premium at the same time and I don’t even realize I’m doing it.

5. Premium themes are an ecosystem unto themselves.

The market of premium WordPress themes has grown exponentially. Theme developers (us included) are coming out of the woodwork because they realize WordPress.org software users will pay good money for premium themes and support.  I was slow to accept the idea of us developing themes for sale, but I’m glad I did because the decision was very good for our company and our revenue stream.

Newer WordPress users understand the value of an actual purchase and the danger of simply snatching up a free theme. If you’re blogging about your dog, free themes are fine. If you’re setting up your company website, premium themes are the only way to go.

6. Frameworks are no longer an option; they’ve become a high demand item.

We jumped on the Genesis Framework quickly and at first I had to argue with people and spend ten minutes explaining why we used it for developing custom WordPress themes. Now people come to me with Genesis in mind and they are only looking at Genesis developers. That is powerful swift in mindset and that tells me a lot about the future of WordPress.

7. e-Commerce in WordPress is becoming more and more mainstream.

When I first found my way to WordPress, e-commerce was a mess. After trying an e-commerce plugin on one insane website build, I ran from it at every possible opportunity. I refused to work with anything that merged WordPress and e-commerce.

Then came along WooCommerce and I saw a different world. WooCommerce and all it’s extensions (aka premium plugins) changed my mind. WooThemes knows the value of this plugin and they are “doubling down” on development. After using it for months myself, I no longer fear e-commerce. Instead I look forward to what Adii and his team will pump out with their major upgrade in January.

8. WordPress specific hosting is growing in popularity.

Folks like WP-Engine are pushing their wears on WordPress users and the oodles of consulting companies that work with WordPress. They are creating offerings that make it easy to jump into WordPress and grow with it over time.

Other hosting companies are making sure WordPress is not just part of their offering, but a priority. From Rackspace to Firehost, hosting companies know their survival requires a strong WordPress presence.

9. WordPress events are maturing and conferences are going beyond WordCamp.

This fall marked the dawn of PressNomics, which was a conference dedicated to the business side of the WordPress community. Custom developers, theme shops, plugin developers, security firms, and hosting companies all gathered to converse, learn, and mingle. I traveled across the country to attend this event and I’ll go every year if my schedule allows.

The conference was a reminder that we are an ecosystem and a hub of ingenuity, heart, and revenue generation all wrapped up into one.  It was a reminder that WordPress isn’t about a college kid coding in his mom’s basement. It is a world where geeks are cool, they make six figure plus incomes, and they buy really cool WordPress tattoos to show off their passion.

10. Propsects no longer come to me with “I think WordPress is a possible solution”, they come to me saying “I must have WordPress as my solution”.

That may seem trivial, but looking back at 2012 I realize it was a major shift that occurred sometime over the summer months. People I talked to were considering WordPress and I would do my best to firm up the idea that WordPress was the answer. People now already know that WordPress is the only acceptable solution and they’re just vetting out the developers to make sure they grab the best one possible.

WordPress is the King of OpenSource

I’ve always been open with the fact that I founded Web Savvy Marketing with the plan to support both Joomla and WordPress. I quickly (thank the Lord) realized WordPress was the right path and I dumped Joomla. I’m so thankful I did and the year of 2012 only solidified this decision.

All kidding aside, Web Savvy Marketing’s bookings are up about 90% from 2011. I no longer wonder where the next client will come from and if we’ll be able to make payroll. Instead I wonder if I need to hire more people or if I should hand a prospect off to another WordPress developer because we’re booked solid.

Why are we booked solid? Well it isn’t because I’m the queen of the sales pitch or because we’re the best WordPress developers on the planet. Far from it actually. It is because we jumped on the WordPress bandwagon early and we hitched a ride on Genesis along the way.  We saw the future and we knew the path of WordPress was the only acceptable route for our company.

This has been an amazing year for us and I can attribute it all to WordPress. I close this year with a grateful heart and excitement for the new one about to arrive.

Read the original blog entry...

More Stories By Rebecca Gill

Founder and President of Web Savvy Marketing, a Michigan based internet marketing firm that specializes in website design, organic SEO, social media marketing, and WordPress consulting.

@ThingsExpo Stories
In addition to all the benefits, IoT is also bringing new kind of customer experience challenges - cars that unlock themselves, thermostats turning houses into saunas and baby video monitors broadcasting over the internet. This list can only increase because while IoT services should be intuitive and simple to use, the delivery ecosystem is a myriad of potential problems as IoT explodes complexity. So finding a performance issue is like finding the proverbial needle in the haystack.
Machine Learning helps make complex systems more efficient. By applying advanced Machine Learning techniques such as Cognitive Fingerprinting, wind project operators can utilize these tools to learn from collected data, detect regular patterns, and optimize their own operations. In his session at 18th Cloud Expo, Stuart Gillen, Director of Business Development at SparkCognition, discussed how research has demonstrated the value of Machine Learning in delivering next generation analytics to imp...
Whether your IoT service is connecting cars, homes, appliances, wearable, cameras or other devices, one question hangs in the balance – how do you actually make money from this service? The ability to turn your IoT service into profit requires the ability to create a monetization strategy that is flexible, scalable and working for you in real-time. It must be a transparent, smoothly implemented strategy that all stakeholders – from customers to the board – will be able to understand and comprehe...
Extracting business value from Internet of Things (IoT) data doesn’t happen overnight. There are several requirements that must be satisfied, including IoT device enablement, data analysis, real-time detection of complex events and automated orchestration of actions. Unfortunately, too many companies fall short in achieving their business goals by implementing incomplete solutions or not focusing on tangible use cases. In his general session at @ThingsExpo, Dave McCarthy, Director of Products...
The cloud market growth today is largely in public clouds. While there is a lot of spend in IT departments in virtualization, these aren’t yet translating into a true “cloud” experience within the enterprise. What is stopping the growth of the “private cloud” market? In his general session at 18th Cloud Expo, Nara Rajagopalan, CEO of Accelerite, explored the challenges in deploying, managing, and getting adoption for a private cloud within an enterprise. What are the key differences between wh...
Ask someone to architect an Internet of Things (IoT) solution and you are guaranteed to see a reference to the cloud. This would lead you to believe that IoT requires the cloud to exist. However, there are many IoT use cases where the cloud is not feasible or desirable. In his session at @ThingsExpo, Dave McCarthy, Director of Products at Bsquare Corporation, will discuss the strategies that exist to extend intelligence directly to IoT devices and sensors, freeing them from the constraints of ...
The IoT is changing the way enterprises conduct business. In his session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, discussed how businesses can gain an edge over competitors by empowering consumers to take control through IoT. He cited examples such as a Washington, D.C.-based sports club that leveraged IoT and the cloud to develop a comprehensive booking system. He also highlighted how IoT can revitalize and restore outdated business models, making them profitable ...
IoT offers a value of almost $4 trillion to the manufacturing industry through platforms that can improve margins, optimize operations & drive high performance work teams. By using IoT technologies as a foundation, manufacturing customers are integrating worker safety with manufacturing systems, driving deep collaboration and utilizing analytics to exponentially increased per-unit margins. However, as Benoit Lheureux, the VP for Research at Gartner points out, “IoT project implementers often ...
When people aren’t talking about VMs and containers, they’re talking about serverless architecture. Serverless is about no maintenance. It means you are not worried about low-level infrastructural and operational details. An event-driven serverless platform is a great use case for IoT. In his session at @ThingsExpo, Animesh Singh, an STSM and Lead for IBM Cloud Platform and Infrastructure, will detail how to build a distributed serverless, polyglot, microservices framework using open source tec...
The idea of comparing data in motion (at the sensor level) to data at rest (in a Big Data server warehouse) with predictive analytics in the cloud is very appealing to the industrial IoT sector. The problem Big Data vendors have, however, is access to that data in motion at the sensor location. In his session at @ThingsExpo, Scott Allen, CMO of FreeWave, discussed how as IoT is increasingly adopted by industrial markets, there is going to be an increased demand for sensor data from the outermos...
CenturyLink has announced that application server solutions from GENBAND are now available as part of CenturyLink’s Networx contracts. The General Services Administration (GSA)’s Networx program includes the largest telecommunications contract vehicles ever awarded by the federal government. CenturyLink recently secured an extension through spring 2020 of its offerings available to federal government agencies via GSA’s Networx Universal and Enterprise contracts. GENBAND’s EXPERiUS™ Application...
"delaPlex is a software development company. We do team-based outsourcing development," explained Mark Rivers, COO and Co-founder of delaPlex Software, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, wh...
"We work in the area of Big Data analytics and Big Data analytics is a very crowded space - you have Hadoop, ETL, warehousing, visualization and there's a lot of effort trying to get these tools to talk to each other," explained Mukund Deshpande, head of the Analytics practice at Accelerite, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Cloud Expo, Inc. has announced today that Andi Mann returns to 'DevOps at Cloud Expo 2016' as Conference Chair The @DevOpsSummit at Cloud Expo will take place on November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. "DevOps is set to be one of the most profound disruptions to hit IT in decades," said Andi Mann. "It is a natural extension of cloud computing, and I have seen both firsthand and in independent research the fantastic results DevOps delivers. So I am excited t...
The cloud promises new levels of agility and cost-savings for Big Data, data warehousing and analytics. But it’s challenging to understand all the options – from IaaS and PaaS to newer services like HaaS (Hadoop as a Service) and BDaaS (Big Data as a Service). In her session at @BigDataExpo at @ThingsExpo, Hannah Smalltree, a director at Cazena, provided an educational overview of emerging “as-a-service” options for Big Data in the cloud. This is critical background for IT and data profession...
Connected devices and the industrial internet are growing exponentially every year with Cisco expecting 50 billion devices to be in operation by 2020. In this period of growth, location-based insights are becoming invaluable to many businesses as they adopt new connected technologies. Knowing when and where these devices connect from is critical for a number of scenarios in supply chain management, disaster management, emergency response, M2M, location marketing and more. In his session at @Th...
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life sett...
IoT is rapidly changing the way enterprises are using data to improve business decision-making. In order to derive business value, organizations must unlock insights from the data gathered and then act on these. In their session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, and Peter Shashkin, Head of Development Department at EastBanc Technologies, discussed how one organization leveraged IoT, cloud technology and data analysis to improve customer experiences and effi...
Basho Technologies has announced the latest release of Basho Riak TS, version 1.3. Riak TS is an enterprise-grade NoSQL database optimized for Internet of Things (IoT). The open source version enables developers to download the software for free and use it in production as well as make contributions to the code and develop applications around Riak TS. Enhancements to Riak TS make it quick, easy and cost-effective to spin up an instance to test new ideas and build IoT applications. In addition to...