Welcome!

Artificial Intelligence Authors: Elizabeth White, Yeshim Deniz, Liz McMillan, Pat Romanski, David H Deans

Blog Feed Post

2012 Was the Year WordPress Grew Up

WordPress CommunityAs I ponder this last year one thing stands out more than anything else. The year of 2012 will be know as the year WordPress grew up.

WordPress didn’t just become a big kid, it became a major player in the world of website design. This realization makes me incredibly exited to see what the year of 2013 will bring for the entire WordPress community.

If you’re not personally drinking the WordPress kool-aid already, you might be thinking I’m just pushing what I know and sell. Not true. There have been measurable changes within our community and with the way the world views WordPress and the community that supports it.

Ten Signs That 2012 Was the Year of WordPress

1. WordPress now rules 17% of the internet.

At PressNomics the WordPress folks dropped the data nugget of 17%.  They didn’t just mention it once, but a number of times. Why? Because 17% is impressive and it is a huge jump from the 11% of websites that WordPress ran in 2011. The fact that WordPress is used by 17% of the top websites (yes not just blogs) shows that is a powerful force. The numbers show substantial growth and it shows the software is capable of being so much more than a simple blog.

2. Big brands not only acknowledge WordPress, they are all starting to actively use WordPress.

Noteworthy brands and large corporations are now using WordPress for everything from blogs or full blown websites. From ESPN and SAP to CNN and Ford, organizations of every size are realizing that WordPress is powerful. We personally launched a WordPress website for Michigan State University and we know they have more planned in the future.

3. Matt Mullenweg was just named 30 Under 30 by Forbes magazine.

As the founding developer of WordPress, you might not be overly impressed. But when you realize Matt was just a pup at the time of WordPress’ creation, it makes the award and article exceptionally cool. Automattic’s sites reach over half a billion people every month, which make it one of the largest websites with the smallest team in the world. Yep, I thought that was pretty slick and obviously Forbes did too.

4. Premium plugins are growing by leaps and bounds.

When I first starting using WordPress the idea of paying for a plugin was unimaginable. Now my favorite plugins are almost all premium plugins. I think they are worth their weight in gold and I’d pay a lot more for the plugin than I did. I don’t just search for free plugins, I now search for both free and premium at the same time and I don’t even realize I’m doing it.

5. Premium themes are an ecosystem unto themselves.

The market of premium WordPress themes has grown exponentially. Theme developers (us included) are coming out of the woodwork because they realize WordPress.org software users will pay good money for premium themes and support.  I was slow to accept the idea of us developing themes for sale, but I’m glad I did because the decision was very good for our company and our revenue stream.

Newer WordPress users understand the value of an actual purchase and the danger of simply snatching up a free theme. If you’re blogging about your dog, free themes are fine. If you’re setting up your company website, premium themes are the only way to go.

6. Frameworks are no longer an option; they’ve become a high demand item.

We jumped on the Genesis Framework quickly and at first I had to argue with people and spend ten minutes explaining why we used it for developing custom WordPress themes. Now people come to me with Genesis in mind and they are only looking at Genesis developers. That is powerful swift in mindset and that tells me a lot about the future of WordPress.

7. e-Commerce in WordPress is becoming more and more mainstream.

When I first found my way to WordPress, e-commerce was a mess. After trying an e-commerce plugin on one insane website build, I ran from it at every possible opportunity. I refused to work with anything that merged WordPress and e-commerce.

Then came along WooCommerce and I saw a different world. WooCommerce and all it’s extensions (aka premium plugins) changed my mind. WooThemes knows the value of this plugin and they are “doubling down” on development. After using it for months myself, I no longer fear e-commerce. Instead I look forward to what Adii and his team will pump out with their major upgrade in January.

8. WordPress specific hosting is growing in popularity.

Folks like WP-Engine are pushing their wears on WordPress users and the oodles of consulting companies that work with WordPress. They are creating offerings that make it easy to jump into WordPress and grow with it over time.

Other hosting companies are making sure WordPress is not just part of their offering, but a priority. From Rackspace to Firehost, hosting companies know their survival requires a strong WordPress presence.

9. WordPress events are maturing and conferences are going beyond WordCamp.

This fall marked the dawn of PressNomics, which was a conference dedicated to the business side of the WordPress community. Custom developers, theme shops, plugin developers, security firms, and hosting companies all gathered to converse, learn, and mingle. I traveled across the country to attend this event and I’ll go every year if my schedule allows.

The conference was a reminder that we are an ecosystem and a hub of ingenuity, heart, and revenue generation all wrapped up into one.  It was a reminder that WordPress isn’t about a college kid coding in his mom’s basement. It is a world where geeks are cool, they make six figure plus incomes, and they buy really cool WordPress tattoos to show off their passion.

10. Propsects no longer come to me with “I think WordPress is a possible solution”, they come to me saying “I must have WordPress as my solution”.

That may seem trivial, but looking back at 2012 I realize it was a major shift that occurred sometime over the summer months. People I talked to were considering WordPress and I would do my best to firm up the idea that WordPress was the answer. People now already know that WordPress is the only acceptable solution and they’re just vetting out the developers to make sure they grab the best one possible.

WordPress is the King of OpenSource

I’ve always been open with the fact that I founded Web Savvy Marketing with the plan to support both Joomla and WordPress. I quickly (thank the Lord) realized WordPress was the right path and I dumped Joomla. I’m so thankful I did and the year of 2012 only solidified this decision.

All kidding aside, Web Savvy Marketing’s bookings are up about 90% from 2011. I no longer wonder where the next client will come from and if we’ll be able to make payroll. Instead I wonder if I need to hire more people or if I should hand a prospect off to another WordPress developer because we’re booked solid.

Why are we booked solid? Well it isn’t because I’m the queen of the sales pitch or because we’re the best WordPress developers on the planet. Far from it actually. It is because we jumped on the WordPress bandwagon early and we hitched a ride on Genesis along the way.  We saw the future and we knew the path of WordPress was the only acceptable route for our company.

This has been an amazing year for us and I can attribute it all to WordPress. I close this year with a grateful heart and excitement for the new one about to arrive.

Read the original blog entry...

More Stories By Rebecca Gill

Founder and President of Web Savvy Marketing, a Michigan based internet marketing firm that specializes in website design, organic SEO, social media marketing, and WordPress consulting.

@ThingsExpo Stories
Amazon started as an online bookseller 20 years ago. Since then, it has evolved into a technology juggernaut that has disrupted multiple markets and industries and touches many aspects of our lives. It is a relentless technology and business model innovator driving disruption throughout numerous ecosystems. Amazon’s AWS revenues alone are approaching $16B a year making it one of the largest IT companies in the world. With dominant offerings in Cloud, IoT, eCommerce, Big Data, AI, Digital Assista...
SYS-CON Events announced today that CA Technologies has been named "Platinum Sponsor" of SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CA Technologies helps customers succeed in a future where every business - from apparel to energy - is being rewritten by software. From planning to development to management to security, CA creates software that fuels transformation for companies in the applic...
Artificial intelligence, machine learning, neural networks. We’re in the midst of a wave of excitement around AI such as hasn’t been seen for a few decades. But those previous periods of inflated expectations led to troughs of disappointment. Will this time be different? Most likely. Applications of AI such as predictive analytics are already decreasing costs and improving reliability of industrial machinery. Furthermore, the funding and research going into AI now comes from a wide range of com...
Multiple data types are pouring into IoT deployments. Data is coming in small packages as well as enormous files and data streams of many sizes. Widespread use of mobile devices adds to the total. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists looked at the tools and environments that are being put to use in IoT deployments, as well as the team skills a modern enterprise IT shop needs to keep things running, get a handle on all this data, and deliver...
Internet of @ThingsExpo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 21st Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devic...
SYS-CON Events announced today that Cloud Academy named "Bronze Sponsor" of 21st International Cloud Expo which will take place October 31 - November 2, 2017 at the Santa Clara Convention Center in Santa Clara, CA. Cloud Academy is the industry’s most innovative, vendor-neutral cloud technology training platform. Cloud Academy provides continuous learning solutions for individuals and enterprise teams for Amazon Web Services, Microsoft Azure, Google Cloud Platform, and the most popular cloud com...
SYS-CON Events announced today that IBM has been named “Diamond Sponsor” of SYS-CON's 21st Cloud Expo, which will take place on October 31 through November 2nd 2017 at the Santa Clara Convention Center in Santa Clara, California.
SYS-CON Events announced today that Enzu will exhibit at SYS-CON's 21st Int\ernational Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Enzu’s mission is to be the leading provider of enterprise cloud solutions worldwide. Enzu enables online businesses to use its IT infrastructure to their competitive advantage. By offering a suite of proven hosting and management services, Enzu wants companies to focus on the core of their ...
We build IoT infrastructure products - when you have to integrate different devices, different systems and cloud you have to build an application to do that but we eliminate the need to build an application. Our products can integrate any device, any system, any cloud regardless of protocol," explained Peter Jung, Chief Product Officer at Pulzze Systems, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA
SYS-CON Events announced today that GrapeUp, the leading provider of rapid product development at the speed of business, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Grape Up is a software company, specialized in cloud native application development and professional services related to Cloud Foundry PaaS. With five expert teams that operate in various sectors of the market acr...
SYS-CON Events announced today that Ayehu will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on October 31 - November 2, 2017 at the Santa Clara Convention Center in Santa Clara California. Ayehu provides IT Process Automation & Orchestration solutions for IT and Security professionals to identify and resolve critical incidents and enable rapid containment, eradication, and recovery from cyber security breaches. Ayehu provides customers greater control over IT infras...
SYS-CON Events announced today that MobiDev, a client-oriented software development company, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. MobiDev is a software company that develops and delivers turn-key mobile apps, websites, web services, and complex software systems for startups and enterprises. Since 2009 it has grown from a small group of passionate engineers and business...
In his session at Cloud Expo, Alan Winters, an entertainment executive/TV producer turned serial entrepreneur, presented a success story of an entrepreneur who has both suffered through and benefited from offshore development across multiple businesses: The smart choice, or how to select the right offshore development partner Warning signs, or how to minimize chances of making the wrong choice Collaboration, or how to establish the most effective work processes Budget control, or how to ma...
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend 21st Cloud Expo October 31 - November 2, 2017, at the Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, and learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.
"When we talk about cloud without compromise what we're talking about is that when people think about 'I need the flexibility of the cloud' - it's the ability to create applications and run them in a cloud environment that's far more flexible,” explained Matthew Finnie, CTO of Interoute, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
In his session at @ThingsExpo, Eric Lachapelle, CEO of the Professional Evaluation and Certification Board (PECB), provided an overview of various initiatives to certify the security of connected devices and future trends in ensuring public trust of IoT. Eric Lachapelle is the Chief Executive Officer of the Professional Evaluation and Certification Board (PECB), an international certification body. His role is to help companies and individuals to achieve professional, accredited and worldwide re...
When growing capacity and power in the data center, the architectural trade-offs between server scale-up vs. scale-out continue to be debated. Both approaches are valid: scale-out adds multiple, smaller servers running in a distributed computing model, while scale-up adds fewer, more powerful servers that are capable of running larger workloads. It’s worth noting that there are additional, unique advantages that scale-up architectures offer. One big advantage is large memory and compute capacity...
IoT solutions exploit operational data generated by Internet-connected smart “things” for the purpose of gaining operational insight and producing “better outcomes” (for example, create new business models, eliminate unscheduled maintenance, etc.). The explosive proliferation of IoT solutions will result in an exponential growth in the volume of IoT data, precipitating significant Information Governance issues: who owns the IoT data, what are the rights/duties of IoT solutions adopters towards t...
With the introduction of IoT and Smart Living in every aspect of our lives, one question has become relevant: What are the security implications? To answer this, first we have to look and explore the security models of the technologies that IoT is founded upon. In his session at @ThingsExpo, Nevi Kaja, a Research Engineer at Ford Motor Company, discussed some of the security challenges of the IoT infrastructure and related how these aspects impact Smart Living. The material was delivered interac...
No hype cycles or predictions of zillions of things here. IoT is big. You get it. You know your business and have great ideas for a business transformation strategy. What comes next? Time to make it happen. In his session at @ThingsExpo, Jay Mason, Associate Partner at M&S Consulting, presented a step-by-step plan to develop your technology implementation strategy. He discussed the evaluation of communication standards and IoT messaging protocols, data analytics considerations, edge-to-cloud tec...