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Stocks to Buy and Forget…

If you read any business or financial publications this time of year, you’re likely to see an article that goes something like this:  ”Buy these stocks and forget them…” 

We recommend that you ignore these articles, but just in case you are tempted to read, then follow the instruction to buy these stocks, and then simply forget them, take a look at the results of this prediction from Fortune Magazine August 14, 2000.

Recommended buys August 14, 2000:
1. Nokia (NOK: $54)
2. Nortel Networks (NT: $77)
3. Enron (ENE: $73)
4. Oracle (ORCL: $37 split adjusted)
5. Broadcom (BRCM: $158 split adjusted)
6. Viacom (VIA: $69)
7. Univision (UVN: $113)
8. Charles Schwab (SCH: $36)
9. Morgan Stanley Dean Witter (MWD: $89)
10. Genentech (DNA: $150)

Closing prices December 19, 2012:
1. Nokia (NOK: $4.22)
2. Nortel Networks ($0)
3. Enron ($0)
4. Oracle (ORCL: $34.22)
5. Broadcom (BRCM: $33.28)
6. Viacom (VIA: $54.17)
7. Univision ($36.25 private equity buyout price)
8. Charles Schwab (SCH: $14.61)
9. Morgan Stanley Dean Witter (MWD: $14.20)
10. Genentech (Takeover at $95 share)

This recommended portfolio lost 66.59%. There were 3 bankruptcies, one bailout, and not even a single winner of the ten stocks recommended by the highly recognized magazine.  Our clients may recall we purchased Genentech in December 2007 at a price less than $70 per share…

Data provided by Barry Ritholz

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More Stories By Dana Barfield

Dana is the president of The Barfield Group, which has provided industry leading Financial Advice, Investment Services, and helped people Plan for Retirement for more than 20 years. He is a frequent speaker and writer for a variety of industry, regional, and national publications on business ownership and wealth building related topics.

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