SAP HANA Cloud Authors: Roger Strukhoff, Pat Romanski, Elizabeth White, Dana Gardner, Christopher Harrold

News Feed Item

EMC Doubles Performance of Entry-Level VMAX 10K for Enterprises of All Sizes

VMAX Family Enhancements Make VMware Virtualization and Hybrid Clouds Easier to Deploy and More Efficient

HOPKINTON, Mass., Jan. 14, 2013 /PRNewswire/ --

News Summary:

  • EMC today announced significant hardware and software updates to its flagship EMC VMAX Family
  • EMC VMAX 10K is enhanced for mission-critical applications in virtualized environments, delivering enterprises of all sizes with up-to 2X more power.
  • VMAX Enginuity update enhances VMAX Family.
  • Join the EMC Community Network online Webcast today at 11 a.m. EST.  

Full Story:

EMC Corporation (NYSE:EMC) today announced that it has updated its market-leading EMC® VMAX® Family, making it more powerful, smarter, more trusted, and more efficient for mission-critical applications in VMware virtualized environments for enterprises of all sizes. The EMC VMAX 10K (entry product to the VMAX Family) is now the highest-performing of its class in the industry—and is up to 2X more powerful than its predecessor. EMC also introduced a wave of new features to the EMC VMAX Family (10K, 20K and 40K) through significant updates to VMAX Enginuity software. As customers continue to transform their IT environments, and deploy virtualized Hybrid Clouds, they must tackle consolidation of their most mission-critical applications. Customers across the globe rank EMC as the #1 storage choice for mission-critical environments according to a study from IDC¹. These enhancements enable customers to implement virtualization and cloud more easily and efficiently than before.

To view the multimedia version of this news release go to http://www.emc.com/about/news/press/2013/20130114-01.htm

These VMAX 10K technology enhancements make it easier for small to mid-size enterprises to enjoy the powerful capabilities of the VMAX family. It is for this reason that in the third quarter of 2012 30% of VMAX 10K sales were customers new to the EMC VMAX Family.

In 2009, EMC first introduced the VMAX Family and the revolutionary Virtual Matrix Architecture—purpose-built storage for the virtual data center that delivers unprecedented levels of scalability, efficiency, data integrity, availability and performance. We're building upon that foundation with today's enhancements to the VMAX 10K so that customers benefit from ultra-fast application performance and faster CPUs. The VMAX 10K also offers new features previously only available on the VMAX 20K and VMAX 40K.

Technology Highlights:

VMAX 10K-specific  Enhancements

  • Increased performance for critical applications in virtualized environments—achieving up to 100% faster performance—with support for faster CPUs with 50% more cores. This enables applications like Oracle OLTP in VMware environments to run up to 90% faster.
  • Enhanced protection against data theft and improved compliance in regulated industries (e.g. government and healthcare) with the Data At Rest Encryption ([email protected]) feature, which encrypts all data on all drive types without performance penalty. (Already offered on the VMAX 20K and VMAX 40K).
  • Maximizes existing storage investments with an additional tier of storage—including non-EMC storage arrays—with new support for Federated Tiered Storage feature capability—achieves up-to a 15% TCO savings. (Already offered on the VMAX 20K and VMAX 40K).
  • More efficiency with new support for denser 2.5" drives, enabling 2X more usable drives per tile, which also reduces weight and power consumption on both the VMAX 10K and VMAX 40K by 1/3 compared to 3.5" drives.

VMAX Family Enhancements

  • Better management and performance with new Host I/O Limits feature for the VMAX Family, making performance more predictable and easier to manage in consolidation and multi-tenancy environments. Now customers can choose how many IOPS or how much bandwidth to give each application or user. This capability is critical in cloud environments, or when consolidating many critical applications.
  • Leading performance for VMware vSphere® 5 environments breaking the 2 million IOPS barrier (with VMAX 40K).
  • Simplified management with EMC Unisphere for the VMAX Family now includes enhanced integration with the VMware platform, VFCache, Windows 2012, and the ability to manage all major features of VMAX.
  • More efficiency with FAST VP through support for an industry-leading 4 tiers and cold data compression, with up to a 2:1 capacity savings on inactive data. In addition, even more cost and floor space savings can be achieved using 3TB drives and mixed 2.5"/3.5" DAEs with FAST VP.

Customer Quotes:

Mr. Sun Zhiguang, Manager of Operation and Maintenance Department in Business Support Center, China Mobile Group, Hebei Company Limited (Hebei MCC)

"Hebei MCC is part of China Mobile Group, which offers the world's largest mobile network to the world's largest mobile customer base. As the sixth largest subsidiary of the China Mobile Group, Hebei MCC serves more than 50 million customers in the Hebei province of China. Hebei MCC relies on EMC VMAX 10K to store, manage and protect customer information from our mission-critical billing application. With these new enhancements to the VMAX 10K, we are achieving new levels of performance. In addition, the new features in Enginuity enable Hebei MCC to provide even better service to customers across China."

Brian Carpenter, Vice President of IT, Heritage Auctions

"As the largest collectibles auctioneer and third largest auction house in the world, Heritage Auctions relies on VMAX 10K storage for our mission-critical SQL Server-based website and auction applications. Our infrastructure is now over 90% virtualized on the VMware platform. When we first purchased our VMAX 10K it came bundled with everything one would expect in a virtualization-optimized tier-one solution. With these new updates, EMC is delivering us the operational headroom to effectively handle a 5X spike in performance and demand—with zero impact on our delivery of data to customers. In addition, we plan to use the FTS feature, to maximize our benefit from our legacy storage arrays."

Mike Chrystal, Senior Technical Specialist, Storage & Servers, St. Charles Health System, Inc.

"St. Charles Health System is the primary health care provider for patients living in and around Central Oregon. Our number one concern is the welfare of our patients. To deliver the absolute best patient care—and ensure their information is both protected and available—we rely on EMC backup and recovery solutions and VMAX 10K storage to store, manage and protect our VMware vSphere 5.0 virtualized environment. This includes mission critical Oracle and Microsoft applications, as well as our electronic medical records (with McKesson) and ambulatory care system (with All Scripts) data. With these new enhancements to the VMAX 10K for blazing performance and Enginuity update for new levels of efficiency and management, we have even more confidence and trust that our patients' information will be safe and readily accessible."

Chris Wetzel, Solution Line Leader for Dedicated Storage & Data Preservation, Rackspace

"Rackspace customers demand the highest levels of performance and availability. We're focused on delivering bulletproof reliability and great customer service—that's why we use VMAX as the foundation for one of our most vital storage solutions, Shared SAN. We plan to use EMC's new performance control feature, part of Enginuity, to determine how much resource (IOPS, bandwidth etc.), to give each user. This is critical in shared environments or when you're consolidating many applications. With VMAX, we believe we deliver a more reliable infrastructure to support the needs of our customers."

Industry Analyst Quote:

Stuart Miniman, Senior Analyst, Wikibon

"The latest enhancements to VMware vSphere, coupled with storage innovations like this latest version of VMAX 10K and updates to EMC's Enginuity software, are delivering customers the performance, reliability and operational efficiency needed in their Tier-1 storage environments. With these types of advancements, the technical barriers of virtualizing mission critical applications are eliminated. In addition to virtualization, customers are also citing deploying automation, such as tiering, at the top of their priority list. With EMC FTS technology, customers now have more flexibility to optimize their existing storage infrastructure by adding another tier of storage."

Executive Quote:

Brian Gallagher, President, Enterprise Storage Division, EMC

"The world's most sensitive and mission-critical information is stored, managed and protected by EMC. Today we're delivering another wave of innovation, enabling enterprises of all sizes to access the value of the VMAX Family's entry-level VMAX 10K. We have thousands of engineers dedicated to inventing new ways for our customers to meet the demands of virtual data centers. As customers continue down their paths to Hybrid Clouds and leveraging Big Data to transform their businesses, we will continue to partner with customers and innovate to accelerate their journey."

Availability and Services

EMC Global Services enables customers to accelerate their VMAX infrastructure deployments by creating strategies to transform from physical to virtual environments. Leveraging EMC technology and virtual storage integration services, VMAX customers can take full advantage of VMware integration features in their new VMAX infrastructure. This includes provisioning storage directly through vCenter and optimizing load balancing at the VM level to better support the demands of virtual computing, and to optimize both new and existing EMC infrastructure for the cloud. All technologies announced today are currently shipping and available worldwide through EMC and EMC channel partners.

Additional Resources

About EMC

EMC Corporation is a global leader in enabling businesses and service providers to transform their operations and deliver IT as a service. Fundamental to this transformation is cloud computing.  Through innovative products and services, EMC accelerates the journey to cloud computing, helping IT departments to store, manage, protect and analyze their most valuable asset — information — in a more agile, trusted and cost-efficient way. Additional information about EMC can be found at www.EMC.com.

1 IDC, "IDC's Storage Users Demand Survey 2011 - Fall Edition: Customers Still Want Choice, #234651"

EMC, VMAX, Enginuity, and Virtual Matrix Architecture are either registered trademarks or trademarks of EMC Corporation in the United States and other countries. VMware and VMware vSphere are registered trademarks of VMware, Inc. in the United States and other jurisdictions. All other trademarks used herein are the property of their respective owners.

SOURCE EMC Corporation

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
Established in 1998, Calsoft is a leading software product engineering Services Company specializing in Storage, Networking, Virtualization and Cloud business verticals. Calsoft provides End-to-End Product Development, Quality Assurance Sustenance, Solution Engineering and Professional Services expertise to assist customers in achieving their product development and business goals. The company's deep domain knowledge of Storage, Virtualization, Networking and Cloud verticals helps in delivering ...
SYS-CON Events announced today that CDS Global Cloud, an Infrastructure as a Service provider, will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. CDS Global Cloud is an IaaS (Infrastructure as a Service) provider specializing in solutions for e-commerce, internet gaming, online education and other internet applications. With a growing number of data centers and network points around the world, ...
In his general session at 19th Cloud Expo, Manish Dixit, VP of Product and Engineering at Dice, will discuss how Dice leverages data insights and tools to help both tech professionals and recruiters better understand how skills relate to each other and which skills are in high demand using interactive visualizations and salary indicator tools to maximize earning potential. Manish Dixit is VP of Product and Engineering at Dice. As the leader of the Product, Engineering and Data Sciences team a...
SYS-CON Events announced today that Transparent Cloud Computing (T-Cloud) Consortium will exhibit at the 19th International Cloud Expo®, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. The Transparent Cloud Computing Consortium (T-Cloud Consortium) will conduct research activities into changes in the computing model as a result of collaboration between "device" and "cloud" and the creation of new value and markets through organic data proces...
In the next five to ten years, millions, if not billions of things will become smarter. This smartness goes beyond connected things in our homes like the fridge, thermostat and fancy lighting, and into heavily regulated industries including aerospace, pharmaceutical/medical devices and energy. “Smartness” will embed itself within individual products that are part of our daily lives. We will engage with smart products - learning from them, informing them, and communicating with them. Smart produc...
SYS-CON Events announced today that Enzu will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Enzu’s mission is to be the leading provider of enterprise cloud solutions worldwide. Enzu enables online businesses to use its IT infrastructure to their competitive advantage. By offering a suite of proven hosting and management services, Enzu wants companies to focus on the core of their online busine...
WebRTC adoption has generated a wave of creative uses of communications and collaboration through websites, sales apps, customer care and business applications. As WebRTC has become more mainstream it has evolved to use cases beyond the original peer-to-peer case, which has led to a repeating requirement for interoperability with existing infrastructures. In his session at @ThingsExpo, Graham Holt, Executive Vice President of Daitan Group, will cover implementation examples that have enabled ea...
SYS-CON Events announced today that Coalfire will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Coalfire is the trusted leader in cybersecurity risk management and compliance services. Coalfire integrates advisory and technical assessments and recommendations to the corporate directors, executives, boards, and IT organizations for global brands and organizations in the technology, cloud, health...
In past @ThingsExpo presentations, Joseph di Paolantonio has explored how various Internet of Things (IoT) and data management and analytics (DMA) solution spaces will come together as sensor analytics ecosystems. This year, in his session at @ThingsExpo, Joseph di Paolantonio from DataArchon, will be adding the numerous Transportation areas, from autonomous vehicles to “Uber for containers.” While IoT data in any one area of Transportation will have a huge impact in that area, combining sensor...
November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Penta Security is a leading vendor for data security solutions, including its encryption solution, D’Amo. By using FPE technology, D’Amo allows for the implementation of encryption technology to sensitive data fields without modification to schema in the database environment. With businesses having their data become increasingly more complicated in their mission-critical applications (such as ERP, CRM, HRM), continued ...
SYS-CON Events announced today that Cloudbric, a leading website security provider, will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Cloudbric is an elite full service website protection solution specifically designed for IT novices, entrepreneurs, and small and medium businesses. First launched in 2015, Cloudbric is based on the enterprise level Web Application Firewall by Penta Security Sys...
WebRTC sits at the intersection between VoIP and the Web. As such, it poses some interesting challenges for those developing services on top of it, but also for those who need to test and monitor these services. In his session at WebRTC Summit, Tsahi Levent-Levi, co-founder of testRTC, reviewed the various challenges posed by WebRTC when it comes to testing and monitoring and on ways to overcome them.
"Matrix is an ambitious open standard and implementation that's set up to break down the fragmentation problems that exist in IP messaging and VoIP communication," explained John Woolf, Technical Evangelist at Matrix, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
In his general session at 18th Cloud Expo, Lee Atchison, Principal Cloud Architect and Advocate at New Relic, discussed cloud as a ‘better data center’ and how it adds new capacity (faster) and improves application availability (redundancy). The cloud is a ‘Dynamic Tool for Dynamic Apps’ and resource allocation is an integral part of your application architecture, so use only the resources you need and allocate /de-allocate resources on the fly.
DevOps is being widely accepted (if not fully adopted) as essential in enterprise IT. But as Enterprise DevOps gains maturity, expands scope, and increases velocity, the need for data-driven decisions across teams becomes more acute. DevOps teams in any modern business must wrangle the ‘digital exhaust’ from the delivery toolchain, "pervasive" and "cognitive" computing, APIs and services, mobile devices and applications, the Internet of Things, and now even blockchain. In this power panel at @...
SYS-CON Events announced today that SoftNet Solutions will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. SoftNet Solutions specializes in Enterprise Solutions for Hadoop and Big Data. It offers customers the most open, robust, and value-conscious portfolio of solutions, services, and tools for the shortest route to success with Big Data. The unique differentiator is the ability to architect and ...
SYS-CON Events announced today that Embotics, the cloud automation company, will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Embotics is the cloud automation company for IT organizations and service providers that need to improve provisioning or enable self-service capabilities. With a relentless focus on delivering a premier user experience and unmatched customer support, Embotics is the fas...
SYS-CON Events announced today that MathFreeOn will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. MathFreeOn is Software as a Service (SaaS) used in Engineering and Math education. Write scripts and solve math problems online. MathFreeOn provides online courses for beginners or amateurs who have difficulties in writing scripts. In accordance with various mathematical topics, there are more tha...
SYS-CON Events announced today that Niagara Networks will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Niagara Networks offers the highest port-density systems, and the most complete Next-Generation Network Visibility systems including Network Packet Brokers, Bypass Switches, and Network TAPs.
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.