|By Business Wire||
|February 26, 2013 06:19 PM EST||
Mutual Mobile today announced that co-founder Tarun Nimmagadda will join speakers from IDC, SAP, Telefónica, AirWatch and Antenna Software for a panel discussion at the GSMA Mobile World Congress on The Future of the Enterprise: Can Mobility Transform the Business?
Businesses are increasingly seeing the value of mobility as an enabler of business transformation to drive greater efficiency, agility and customer engagement within their organizations. At one end, larger enterprises are accepting that mobility is a source of competitive advantage, and it is often being embraced as a part of an enterprise mobility strategy. At the other end, smaller enterprises are often choosing mobile as a growing, critical channel through which to go to market with their services.
The panel will examine how enterprises of all sizes and from a variety of industries are embracing mobility to achieve tangible business benefits, and whether bring your own device (BYOD) is an enabler or a hindrance in this endeavor.
The Future of the Enterprise: Can Mobility Transform the Business?
Wednesday, February 27, 2013 at 2:00 p.m.
Hall 4 – Conference Village – Auditorium 3
- Tarun Nimmagadda, co-founder and COO, Mutual Mobile
- Nick McQuire, vice president of mobile enterprise strategies EMEA, IDC
- Nick Brown, senior vice president of mobile strategy and solution management, SAP
- José Luis Gamo, CEO, Telefónica multinational solutions
- John Marshall, CEO, AirWatch
- Jim Somers, chief marketing and executive officer, Antenna Software
Mobile World Congress is a four-day global conference providing essential insights on the latest technological developments, market opportunities, next-generation services, and devices that are shaping mobile communications. For more information, visit: http://www.mobileworldcongress.com/.
About Mutual Mobile
Mutual Mobile creates rich user experiences that reinvent how businesses engage the world through mobile. Combining deep design, development and domain expertise, Mutual Mobile’s custom software solutions allow clients to connect people, processes and data, from the back office to the point of sale, and everywhere in between. Mutual Mobile works with the world’s leading brands – including Audi, Cisco, Google and Philips – to uncover new revenue opportunities and increase the lifetime value of mobile through continuous innovation and measurement. Named one of America’s Most Promising companies by Forbes, Mutual Mobile is based in Austin, Texas. For more information, visit: http://www.mutualmobile.com.
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